cadooz Assumes B2B Gift Card Sales for Spotify in 25 Countries
Hamburg – 14 July 2014:
cadooz GmbH, a subsidiary of Euronet Worldwide, Inc. (Nasdaq: EEFT), a leading full-service provider of vouchers, rewards, and incentives in Germany, today announces a partnership with leading music streaming service, Spotify, to distribute gift cards and voucher codes to business customers in 25 countries.
Through this agreement, cadooz will manage the end-to-end, business-to-business (B2B) sales and fulfilment process for Spotify. All corporate customer requests received by Spotify are redirected through a website developed by cadooz for fulfillment. Using technology developed by Euronet subsidiary, epay, voucher codes can be ordered directly and gift cards can be activated promptly. Additionally, the agreement allows Spotify to benefit from strong corporate demand without utilizing any internal resources as well as from cadooz’ promotional experience running incentive campaigns – including bulk shipment, cobranding and peer-to-peer deployment for corporate customers.
“We are proud to be facilitating the entire B2B voucher business for Spotify in 25 European markets. Spotify’s strong brand recognition and our expertise in distributing voucher codes and gift cards, combined with epay’s digital distribution technology, provide an innovative product offering for our Corporate clients.”
– Volker Patzak,
Vice President Business Development at cadooz
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