MARTINSRIED, Germany — July 15, 2013 — epay, a division of Euronet Worldwide, Inc. (NASDAQ: EEFT) and a leading prepaid distributor and payments processor in Germany, today announces the rollout of Google PlayTM gift cards in Germany, starting with more than 5,600 food and discount stores. Additional rollouts will include major gas stations, drugstores, electronic stores and convenience stores throughout Germany. This is the first launch of Google Play gift cards in continental Europe. Customers can visit the store locator on the Google Play site, play.google.com, to locate nearby retailers.
Google Play gift cards are popular with consumers to give as gifts or for self-use by cash preferred consumers. Users can buy music, books, magazines, movies, and Android applications with the gift cards. Google Play gift cards are available in €15, €25 and €50 denominations.
Marc Ehler, Managing Director epay Europe, explains, “The launch of the Google Play Card strengthens epay’s position in the Gift Card Mall category in the market by launching another key product to our offering. Our experience with leading mobile and online retailers has proven there is tremendous customer demand for a prepaid payment solution for use with the Google Play store. We are proud of having the privilege to also help Google with all of the retail services related to the product rollout - including planning, card production, logistics, retailer sell-in, and merchandising.”
epay's expert knowledge as industry leader in the prepaid market, as well as its excellent retail network, are the reasons Google chose epay as its partner. Today the Play store offers more than 975,000 apps, and this partnership provides consumers in Germany with an easy and secure prepaid payment solution.